Once upon a time, in a land of innovation and ideas, there lived two types of people: Engineers and Entrepreneurs.
Engineers were builders. They could take a blueprint and turn it into a beautiful masterpiece. They paved the way to the castle, brick by brick, ensuring everything was up to code and ran like clockwork.
Entrepreneurs, though, were the mapmakers. They didn’t always know how to build the castle, but they knew where to build it — and why. They spotted gaps, sensed waves before they rose, and turned sparks into stories, stories into markets.
Engineers are aligned with building solutions — driven by a fascination with how things work. They see a pattern and want to perfect it.
Entrepreneurs, on the other hand, chase what’s broken. They’re wired to question, reposition, repackage. They live in the friction — where no one’s looking, yet everyone's feeling the itch.
Today, we can't imagine computing without a mouse, keyboard, or graphical interface.
Yet the first real GUI and mouse came not from Apple, but Xerox PARC — in 1973. Years before Apple even existed. Xerox invented the future… but didn’t know what to do with it.
Apple saw it. Felt it. Sold it.
Innovation isn’t just building it first. It’s knowing what to build, why it matters, and how to make people care.
Take a free personality test — reflect, accept, adjust.
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Knowing your wiring is a cheat code. It doesn’t define your ceiling, but it reveals your starting point.